The 2 main standout points of this HDTV is picture quality and the built-in computer for internet browsing and watching movies, like NetFlix.
The picture you get out-of-box is not the picture you want to use. Stand close to the TV, and work your way through Picture Wizard II, a couple of times. The Wizard will take you through many steps, which adjust all the quality aspects of the picture. When you are done, you will have a near perfect picture. I rate the picture as 92, on a 0-100 scale.
The next aspect of this TV is the "smart" feature. To use the "smart" feature you must provide a connection to the Internet. I can connect using the ethernet (LAN) cable from the modem, or I connect wirelessly using the WiFi signal from my LinkSys router. You are able to connect a mouse and keyboard to the back of the set - my mouse is wired and my keyboard is wireless. Unfortunately, LG provides little documentation, as to how you use the Internet features (or the TV setup). I had to figure that out for myself. LG customer support only provides a small amount of help. I do recommend updating the Internet Browser software (a simple download, eg. you will get FlashPlayer 11), because the original software was no good. Once the TV is connected to the Internet, you can do the usual things. I can buy things on eBay, I can search Google, or I can send eMail (gmail). LG's software is not fully debugged, so you are still better off using your desktop computer to surf the net. The "smart" TV lets you watch NetFlix, Hulu, vudu, You Tube, CinemaNow, MLBTV, Skype, etc. Many of the websites are subscription.
Note, that there are 3 HDMI and 3 USB ports on the computer. There are audio in and audio out jacks. Inputs for DVD and over-the-air (or cable) signals and tape player and gamers are on the back.
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