I'm 31 and have been using your soap since I was in high school. I love love LOVE this soap. I'm not a fan of body wash, will always want to use bar soap, but grew up using whatever was cheapest at the store and what mom bought. My partner tells me nonstop "you have the softest skin ever" and even tells people to feel the skin on my arm, because he's so amazed that a bar of soap can make my skin so soft. I have lived in different countries, and always bring your soap with me, or purchase it in the country. I cannot live without it! I've also convinced 3 other friends and family members to switch and now they are die hard Dove Beauty Bar fans also! My only complaint is you changed the gram weight of the larger bars from 120g to 113g. Why? I don't use the 90g bars, as it feels like they don't last long enough, and purchase the 120g bars in bulk (by bulk I mean I buy 25-30 bars at a time). PLEASE bring back the 120g bars!!!!!!