I am typically a user of salon brands, but used this when I got a free coupon to try it out. I am in love. It is a bit pricier than most other drug store brands, but it is definitely salon quality (actually better than a lot of salon brands!). I have long, easy to tangle hair, but my hair is incredibly soft and easy to manage with this shampoo. There is also a noticeable volume increase. I have had people compliment me on my new hair cut, but I'm actually four weeks overdue!