Very impressed with this lipstick. I needed to add a violet/raspberry/fuchsia shade to my lipstick repertoire, since Endless 8-Hour was discontinued and I could not replace my Fearless Fuchsia. I was very surprised with the deposit of pigment, the smoothness of the application, and the staying power. Must blot once, or it does end up on my teeth! Did not bleed outside my lip line! Didn't have to reapply after a few hours. My new, all-time favorite lippie ever!!!