I have very curly, thick (as in two loops with an average hair elastic is an issue...) color treated hair. Under normal circumstances, my hair is wild and uncontrollable. I've tried a myriad of products in all price ranges, with limited success. However, I was really impressed with this finishing cream. I scrunched it into damp, just washed hair and let it dry naturally. What would usually result in a massive fizzy disaster was sleeker, well-controlled, and curly nicely. It made my hair curl, and held is volume without weighing it down, or making it sticky or crispy. Overall, a delightful, effective product. It's a rare surprise to have a product do what it says it does!