I was looking for a decent quality brand of pet food that won't break the bank. When I asked my vet what a good brand would be (not even mentioning financial concerns or telling her what I was currently using), she advised me against the extremes - the pricey foods (Hill Science Diet, Blue Buffalo, etc.) & the super cheap (Special Kitty, etc.) Purina was one of the brands she mentioned as being a trusted brand.
I switched from Iams & have been feeding my cat Purina for a few years now & a neighbor's cat that comes over to visit. I alternate sometimes between the Purina lines: Cat Chow, One, & Naturals. (I have not had any issues with that except the visiting cat comes over more often. lol) I'm getting the same results as I was with Iams: their coats both feel healthy & smooth. They have an appropriate amount of energy & don't have any disgestive issues.
I did try a slightly cheaper brand (Friskies) when my store was out of Purina. BIG mistake. My vet said some cats can handle it, but I quickly learned mine could not. They ended up with dry skin, lost luster in their coats, & had horrible gas.
So long story short, it's about the cheapest decent quality food, my cats like eating it, they seem healthy, & my vet approves.
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