My daughter is not a picky eater except for when it comes to breakfast sausage. She will eat no other brand except Jimmy Dean Regular Breakfast sausage. Once, when our grocery store ran out, I bought an alternate brand of sausage. My daughter took one bite, spit it out, and refused to eat it. Even though I hid the wrapper from her, she knew it wasn't her Jimmy Dean sausage. Even though she is now grown up, Jimmy Dean is the only brand we eat. It has become a tradition and a breakfast staple in our home. It's Jimmy Dean or nothing.