My holy grail item! This is THE ONLY mascara I have EVER found that I like. The reason being, it holds my curl! I have incredibly straight eyelashes and this mascara is pretty much like glue for them! All other mascaras don't hold the shape my eyelash curler creates, within seconds they are straight again. I'm not kidding when I say I have been using this mascara for at least 4 years. People ask me all the time if I'm wearing false eyelashes. Although, when I buy a new tube, I do take it apart and let it "dry out" for a day or so, because the formula can be a little too wet at first, but after that it's perfect! I curl my eyelashes, put a coat of the primer on it and let it dry for a couple minutes. Then I wiggle the black wand through my eyelashes and let dry. And if I really want to add some volume, I'll apply another coat. It gets only a tiny bit clumpy, which is to be expected and I use a wand from a cleaned out mascara that has bristles for defining eyelashes to get rid of the clumps. The only complaint I have about this mascara is that I can not find it anywhere!! Ulta, drugstore.com, Walmart, Target, etc. On the website it shows that a CVS has some in stock near me, so fingers crossed! I really hope L'Oreal never gets rid of this mascara as I know it is one of their older mascaras.