I was in dire need to escape the typical cheap, low quality, in other words "useless" shampoo. I had come across John Frieda Hair Collection in the salon and i was amazed by how many different products they had that are formulated to fit a ladies hair type, using all but DNA. At first, i wasn't sure which product would suit me the most, so i decided to pick up a few that were labeled for Brunettes, and easily figured out my hair type. The Shine Release With Enriching Technology, sounded amazing. At first i was skeptical and wondered if it would do any wonders to my fine, dry, damaged to the core strands. Upon first use, as i lathered it up, it smelled really good, my strands were already feeling smoother, and following the conditioner i could really feel a difference. After doing my daily routine to style with heat i was amazed upon what i saw, gorgeous shiny beautiful bouncy hair that was perfect to the sight, touch, and smell. There was no need to use extra product, it looked great just the way it was.