I'm always jumping from one shampoo to the next looking for the best option for my normal, wavy hair. My salon recommended I try a shampoo with Vitamin C to help with build-up because I use all sorts of moisturizers and styling products, so I grabbed this one (Note: it's difficult to find a good shampoo with Vitamin C that doesn't cost an arm and a leg). I didn't use it as an every day shampoo but maybe once a week. I loved it, and was pretty sad when I ran out. When I was out of my normal shampoo and conditioner, I picked this up (and the matching conditioner) because I remembered how great it made my hair feel. I am NOT disappointed! It's even better with the matching conditioner. It makes my hair super soft and very light. I'm always touching my hair and shoving it into my husbands face telling him to smell how nice it is. Great price, great quality, great feel and great smell. That's all I can ask for in a shampoo. Thanks TRESemme!