(5 pack) John Frieda Go Blonder Lightening Shampoo, Blonde Shampoo, 10 fl oz
(5 pack) John Frieda Go Blonder Lightening Shampoo, Blonde Shampoo, 10 fl oz
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(5 pack) John Frieda Go Blonder Lightening Shampoo, Blonde Shampoo, 10 fl oz

Key item features

  • GO 2 SHADES LIGHTER - This hair lightening shampoo for blondes gently cleanses and lightens for a sunkissed blonde with enhanced shine
  • FOR ALL BLONDE SHADES - Use on any shade of natural, color-treated or highlighted blonde hair
  • LIGHTEN, NOURISH & PROTECT - Formulated with a citrus botanical blend blend, this blonde shampoo delivers nourishment for soft, smooth hair as it brightens, year round
  • NON-DAMAGING BLONDE SHAMPOO - Ammonia free, peroxide free and non-color depositing, so it’s safe for daily use on natural and colour-treated hair as well as highlights and lowlights–without the damage of permanent hair color
  • GET OPTIMAL RESULTS - Get the most natural-looking lightening when you use this hair lightening shampoo with John Frieda Go Blonder Lightening Conditioner and Lightening Spray
Current price is $54.85$1.10/fl oz
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Customer ratings & reviews

4.6 out of 5 stars
stars274 ratings221 reviews
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Reviews summary

Pros

  • : Helps maintain and brighten blonde tones.
  • : Maintains color and shine over time.
  • : Leaves hair with a silky texture after use.
  • : Leaves hair with a vibrant look.
  • : Adds brightness to existing hair highlights.
  • : Has a citrusy fragrance.
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Showing 1-3 of 221 reviews

Apr 10, 2026
Nancy
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

I use John Frieda every time I shampoo my hair. I have used it for a very long time. I won't try anything else. This product makes my hair the perfect color and my hair feels soft. I really like John Frieda Hair Lightening shampoo. The only problem is I have a hard time finding it in stores.So far Walmart is the only place I can purchase it.

Incentivized Review
Helpful?560WFLED68T519913460495
Apr 10, 2026
Debra
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Love This Shampoo!

Love this shampoo. I also use the GoBlonder Conditioner. It keeps my hair soft and just enough lightening. My natural color is a soft brown and by using this shampoo my hair looks like it has highlights in it. Just a touch of lightening and I love it.

Incentivized Review
Helpful?560WFLED68T519913460495
May 2, 2026
Walmart customer
Top Reviewer
Item details
Multipack quantity: 1
5 out of 5 stars review

Verified Purchase

Get this shampoo if you color your hair

This shampoo was perfect with the conditioner to create an amazing look and to help the color stay around! Would def recommend and bonus it had extra! So more bang for your buck!

Incentivized Review
Helpful?560WFLED68T519913460495