Women's Playtex 18 Hour Soft Cup Bra

Walmart # 3021240

Women's Playtex 18 Hour Soft Cup Bra

Walmart # 3021240
Color: White
Size: Choose an optionSize guide
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This bra is made from a blend of nylon and spandex and features soft, polyester lined cups with tailored styling, adjustable shoulder straps, and a back hook-and-eye closure. If you're not fully satisfied with your purchase, you are welcome to return any unworn and unwashed items with tags intact and original packaging included.

About This Item

  • Softly seamed cups contour your curves for wirefree lift and shape.
  • Stretch straps adjust in front.
  • Back close has three to five rows of adjustable hooks and eyes, depending on bra size.
  • Customer Reviews
    4.1 out of 5 Stars
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    1-10 of 399 reviews


    Although it's ok, I'm so disappointed that it isn't what I thought I was ordering. This has a seam across each cup & even worse for me, no stretch. It is uncomfortable & feels too tight even though it's the same size I've ordered in other Playtex bras & have liked.

    I can't breathe!

    I'm so glad to see others have said this: the band is tight and the cups are huge. I think Playtex might not understand larger women's bodies. But far worse was the smell. Yes, that's right. The package smelled kind of burny (like something melting) and when I opened the package, the bra itself (around the band) smelled...burnt. I have no explanation for this, but I wondered if the packing machine caught on fire or something. (There was no visual evidence of anything.) A washing solved the burnt smell problem but the cups are still too large.

    Good Fit

    At 70 years of age, I now find I need more engineering to support the girls. The 18 hour bra does well in this regard. The lace version however has a itchiness that I do not like. I have ordered a different 18 hour bra that is not lace and is much more comfortable.

    Comfortable and great support!

    Been buying them for years and love the support and comfort!


    I have been repeatedly buying this bra for quite a few years from Hanes. The price is always right and the item is exactly what I want. Hope they won't discontinue selling this.

    sizing not so hot

    I bought 4 thinking they were a good deal -- purchased 48B -- I have worn a "B" for almost forever -- the cups on these were SO BIG -- gave them to my mother who has always worn 46DD -- they fit her fine.

    Best Bra

    This is the best bra that I have ever owned. In addition to being extremely comfortable, it allows my body to shape itself naturally because of the soft supportive features of the bra. I absolutely love the "lift and separate" feature.

    too stiff

    Just got my bra, washed it and it is still so stiff and scratchy that i had to take it off after about an hour. Also the cups were puckered from being so stiff. I will try washing several more times and if that doesn't help i guess i am out my money.

    Perfect Fit For Me

    By far, the Playtex 18 Hour Lace Wirefree Bra is the most comfortable fit with the most support available. This style has been my "go to" bra for many years. The bra is well made, keeps its shape through many washings, stylish, comfortable, adjustable, supportive, and durable. LOVE this style - Thank You Platex!!!

    Love this bra

    This is the only Playtex bra I can wear and have been wearing now over 30 yrs. Just wish they would make it in other colors like they do their other bras. I would buy a blue, pink, purple. This bra holds me so I don't jiggle, holds my sides in and I feel confident in it. Bought another style bra of Playtex #4693B I couldn't even get it on or shut so I am stuck with it but I am glad I have these #27 style bras.
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