Let me start by saying that I have always hated protein powder. I could never find a product that tastes good AND didn't make me feel sick. I have tried several different brands and products before I decided to buy Vega. In my experience, chocolate has always been a terrible flavor for protein powders. However, after reading reviews, it was obvious that most people preferred the chocolate. And let me tell you, it was an amazing decision to switch to this product. It's tastes amazing and it is a lot less chalky than most powders, especially for plant based protein! It digests so easily for me, and I fell good after taking it, not sick to my stomach or groggy like all other products have made me feel in the past. This protein has a whopping 30g of protein PER SCOOP, and little fat, sodium, sugars, and calories for a protein powder. Personally, my favorite way to take this protein is by making it into ice cream. I blend one scoop or protein, two bananas, a few ice cubes, and a small amount of water in a regular blender. Then, I pour it into a bowl and put it in the freezer. A few hours later, you can eat it for lunch or as an after dinner dessert. The best part is, it's probably the healthiest form of ice cream you can possibly have, you get your protein in a fun and delicious way, plus you kind of feel like you're cheating lol. I hope you enjoy this product as much as I do!