Jeff Cox

The Goal : A Process of Ongoing Improvement - 30th Aniversary Edition

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<div> <p>The business book disguised as a novel that became an underground bestseller—and is still used today by thousands of companies and business schools.</p> </div>

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The business book disguised as a novel that became an underground bestseller—and is still used today by thousands of companies and business schools.

In celebration of thirty years since the first publication of Eliyahu Goldratt’s essential business classic, HighBridge is proud to present an expanded audio edition of The Goal, featuring the original novel, plus case study reviews, and the author’s highly regarded essay “Standing on the Shoulders of Giants.” Also included is an audio archive exclusive featuring Eliyahu Goldratt in conversation about the significance—both personal and professional—of his breakthrough work.

Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, Rogo discovers a revolutionary new way to do business—a way for people in any field of endeavor to increase productivity, profitability, and personal fulfillment.

The story of Alex’s fight to save his plant contains a serious message for all managers in industry and explains the ideas which underline the Theory of Constraints (TOC) developed by Dr. Goldratt. First published in 1984, The Goal has changed how America does business.

Specifications

Publisher
HighBridge Company
Book Format
Audiobook
Original Languages
English
Number of Pages
705
Author
Jeff Cox, Eliyahu M. Goldratt
ISBN-13
9781622313945
Publication Date
January, 1970
Assembled Product Dimensions (L x W x H)
149.35 x 5.19 x 0.94 Inches
ISBN-10
1622313941

Customer Reviews

Average Rating:(3.8)out of 5 stars
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3 stars
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Most helpful positive review
Average Rating:(5.0)out of 5 stars
This book is about Th...
This book is about "Theory of Constraints" (TOC) and the Process of Ongoing Improvement. It is written like a novel, but is very insightful into how to view business system issues from a more scientific point of view (POV). I agree with other reviewers that I could have done without the marital issues, but it ends up being a page turner. I was given this book by my boss to read and while I work in software development and release the theories were easily applied in our business model. Even the interviews at the end of the book were useful in how the theory has been applied in other situations and industries.
Most helpful negative review
Average Rating:(2.0)out of 5 stars
The book is engaging b...
The book is engaging but I was disappointed that most of it are lean principles, and not something path breaking as I had imagined.
Most helpful positive review
Average Rating:(5.0)out of 5 stars
This book is about Th...
This book is about "Theory of Constraints" (TOC) and the Process of Ongoing Improvement. It is written like a novel, but is very insightful into how to view business system issues from a more scientific point of view (POV). I agree with other reviewers that I could have done without the marital issues, but it ends up being a page turner. I was given this book by my boss to read and while I work in software development and release the theories were easily applied in our business model. Even the interviews at the end of the book were useful in how the theory has been applied in other situations and industries.
Most helpful negative review
Average Rating:(2.0)out of 5 stars
The book is engaging b...
The book is engaging but I was disappointed that most of it are lean principles, and not something path breaking as I had imagined.
This book is about "Theory of Constraints" (TOC) and the Process of Ongoing Improvement. It is written like a novel, but is very insightful into how to view business system issues from a more scientific point of view (POV). I agree with other reviewers that I could have done without the marital issues, but it ends up being a page turner. I was given this book by my boss to read and while I work in software development and release the theories were easily applied in our business model. Even the interviews at the end of the book were useful in how the theory has been applied in other situations and industries.
The book is engaging but I was disappointed that most of it are lean principles, and not something path breaking as I had imagined.
Average Rating:(5.0)out of 5 stars

This book is about Th...

This book is about "Theory of Constraints" (TOC) and the Process of Ongoing Improvement. It is written like a novel, but is very insightful into how to view business system issues from a more scientific point of view (POV). I agree with other reviewers that I could have done without the marital issues, but it ends up being a page turner. I was given this book by my boss to read and while I work in software development and release the theories were easily applied in our business model. Even the interviews at the end of the book were useful in how the theory has been applied in other situations and industries.

Average Rating:(5.0)out of 5 stars

This is probably one o...

This is probably one of the most interesting business books I have ever read, probably more for its style than its content. The book presents the Theory of Constraints but not with dry, repetitive, lecturing. It does it in a fictionalized, novel format. It doesn't spoon feed the process. You work along with the characters to develop an understanding. I found it incredibly interesting and motivating to read.

Average Rating:(5.0)out of 5 stars

Very well written book...

Very well written book that both entertains and teaches. Ideal for anyone looking to understand how to run an efficient, productive business using Goldratt's Theory of Constraints.

Average Rating:(4.0)out of 5 stars

liked the way the TOC ...

liked the way the TOC was writen as a story. The books takes you along with Alex Rogo on a journey to find out which steps he needs to take to make his plant profitable. He achieves this by logical thinking, taking some major steps in thinking and is influenced by his old fysics tacher Johah. Together with his team he manages to implement a process for continuous learning. During all this he also finds a way to rescue his marriage. Inspiring.

Average Rating:(4.0)out of 5 stars

A decent little book d...

A decent little book discussing the Theory of Constraints. I actually had to read this for an undergrad management accounting class and it wasn't that bad. I was expecting something much worse but it was a good little story and it made a lot of sense.


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