The Four Steps to the Epiphany: Successful Strategies for Products That Win

The Four Steps to the Epiphany: Successful Strategies for Products That Win

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Hardcover, K & S Ranch, 2013, ISBN13 9780989200509, ISBN10 0989200507
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THE FOUR STEPS TO THE EPIPHANY

About this item

Important Made in USA Origin Disclaimer: For certain items sold by Walmart on Walmart.com, the displayed country of origin information may not be accurate or consistent with manufacturer information. For updated, accurate country of origin data, it is recommended that you rely on product packaging or manufacturer information.

THE FOUR STEPS TO THE EPIPHANY

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time.

The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones.

Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture.

Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book.

Packed with concrete examples of what to do, how to do it and when

Specifications

Number of Pages: 370
Original Languages: English
Author: Blank, Steve
Book Format: Hardcover
Publisher: K & S Ranch
ISBN-13: 9780989200509
Assembled Product Dimensions (L x W x H): 7.50 x 9.25 x 0.75 Inches
ISBN-10: 0989200507
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