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Strategic Management

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About this item

Important Made in USA Origin Disclaimer: For certain items sold by Walmart on Walmart.com, the displayed country of origin information may not be accurate or consistent with manufacturer information. For updated, accurate country of origin data, it is recommended that you rely on product packaging or manufacturer information.

A skills-oriented, practitioner perspective on strategy, thoroughly updated with current research and concepts.
In today's economy, gaining and sustaining a competitive advantage is harder than ever. "Strategic Management" captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping readers develop their own cutting-edge strategy through skill-developing exercises and cases.
The thirteenth edition explores the current global recession and shows how it has affected the business environment, providing updated coverage of strategic-management concepts, theory, research, and techniques in every chapter.

Specifications

Number of Pages: 704
Original Languages: English
Author: David, Fred
Publication Date: January, 2010
Publisher: Prentice Hall
ISBN-13: 9780136120988
ISBN-10: 0136120989
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