This product is really good. It goes on very smoothly. It did not dry my lips out. The color isn't sheer or full coverage, I'd say somewhere in between. It stays in place, and is easy to apply because it is designed like a lip liner. The texture is very creamy. It does have good staying power, but I did reapply it once the first day I wore it. I still had color to my lips but the sheen was gone. I purchased Honey and Lovesick. The colors go on a bit lighter than what you see in the product, which for me was great because that is what I wanted. It isn't sticky or tacky feeling either. I am definitely buying more colors. And, Walmart has the best price I could find unless you find a buy one get one half off deal.