I absolutely love this scrub, and it is in my top 2 scrubs. I have been using this scrub since I first came out many years ago, and have never stopped using it. It is gentle enough to be used daily; however, using it once a week, for me, has been the perfect frequency. I like to scrub 4 weeks in a row with the same product before switching scrubs, aka every month I use a different scrub. I find my skin thrives in the months that I use this. I started using it in high school; I had oily acne prone skin, and I loved this product. Now, as an adult with dry skin that gets the occasional breakout from overuse of makeup or using the wrong product for my skin chemistry, I still absolutely love this scrub and swear by it. I recommend the Naturals line to any and everyone who asks me about my skin routine or those who ask for advice. My favorite products in the line are this scrub and the night cream, and I will continue to buy these products until they are discontinued. Please don't ever discontinue this product line.