L'Oreal Paris Superior Preference Mousse Absolue Hair Color

L'Oreal Paris Superior Preference Mousse Absolue Hair Color

About this item

  • Rich, multi-tonal color
  • Covers greys
  • No mix, resusable formula
  • Includes 2 pairs of gloves
  • Loading options...

    FREE shipping available

     on $50+ orders
     

    Shipping

    Choose your options
    We will display shipping prices and delivery dates once you choose the options for this item.

    Pickup not available

     

    Pickup

    Choose your options
    We will display free store pickup prices and delivery dates once you choose the options for this item.
    Customers also considered
    Check out these related products

    About this item

    Important Made in USA Origin Disclaimer: For certain items sold by Walmart on Walmart.com, the displayed country of origin information may not be accurate or consistent with manufacturer information. For updated, accurate country of origin data, it is recommended that you rely on product packaging or manufacturer information.

    L'Oreal Paris introduces the 1st reusable automatic hair color. Absolute color perfection at the push of a button. Automatic, Reusable Color: With just one push, the perfect ratio of color and activator creme is automatically mixed for an easy application. Our no-mix, reusable system keeps color fresh and allows for seamless root touch ups or multiple applications on shorter hair as soon as you are ready to re-color.

    About this item

    Important Made in USA Origin Disclaimer: For certain items sold by Walmart on Walmart.com, the displayed country of origin information may not be accurate or consistent with manufacturer information. For updated, accurate country of origin data, it is recommended that you rely on product packaging or manufacturer information.

    L'Oreal Paris introduces the 1st reusable automatic hair color. Absolute color perfection at the push of a button. Automatic, Reusable Color: With just one push, the perfect ratio of color and activator creme is automatically mixed for an easy application. Our no-mix, reusable system keeps color fresh and allows for seamless root touch ups or multiple applications on shorter hair as soon as you are ready to re-color.

    Absolute Convenience: No mix, non-drip mousse allows for a no-mess application even on hard-to-reach areas. As easy to apply as shampoo with a diffuser to target roots for a seamless root touch up. Up to 8 weeks of color vibrancy*. *When using system of shampoo and conditioner vs. non-conditioning shampoo.

    Absolute Wear: Use our exclusive Care Supreme?? Conditioner with Anti-Oxidant and UV Filter week after week for soft, silky and shiny hair. This carton contains: 1 Color Mousse Product, 1 Diffuser Applicator, 1 Care Supreme Conditioner, 1 User Guide & 2 pairs of high quality gloves.

    Warnings: 

    Warning Text: Usage Advisory/Safety Warnings: Important: Hair color can cause an allergic reaction which, in certain rare cases, can be severe. Therefore, you must follow these precautions: Do not use if: You have already had a reaction to a hair color product; You have a sensitive, itchy or damaged scalp; If you have a tattoo, the risks of allergic reaction may be increased; Perform a skin allergy test 48 hours before each use of this product (see the insert). Remember to buy your product two (2) days ahead of time. Avoid contact of this product with eyes And skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing or perming before coloring. Keep out of the reach of children. Do not apply on children. Caution: This product contains Ingredients which may cause skin irritation on certain individuals And a preliminary test according to accompanying direction should first be made. This product must not be used for dyeing the eyelashes or eyebrows, to do so may cause blindness. Warning: Flammable. Avoid fire, flame, And heat during application And until hair is fully dry. Contents under pressure. Do not puncture or incinerate. Do not store at temperatures above 120f. Keep out of the reach of children. Use only as directed.

    Ingredients: 

    Ingredients: Colorant: Water, Trideceth-2 Carboxamide Mea, Propylene Glycol, Hexylene Glycol, Peg-2, Oleamine, Polyglyceryl-4 Oleyl Ether, Oleyl Alcohol, Alcohol Denat, Ammonium Hydroxide, Polyglyceryl-2 Oleyl Ether, Propane, Oleic Acid, Sodium Diethylaminopropyl Cocoa-Spartamide, Butane, 2,4 Diaminophenoxyethanol Hcl, M-Aminophenol, Sodium Metabisulfite, Eugenol, Thiogly-Cerin, Toluene-2,5 Diamine, Ammonium Acetate, Pentasodium Pentetate, N,N-Bis(2-Hydroxyethyl)-P-Phentlenediamene Sulfate, Linalool, Isobutane, Alpha-Isomethyl Ionone, Fragrance, Resorcinol, Citronellol, Erythorbic Acid Fil D162915/1. Developer: Water, Hydrogen Peroxide, Butane, Ceteryl Alcohol, Isobutane, Propane, Sodium Stannate, Trideceth-2 Carboxamide Mea, Pentasodium Pentetate, Phosphoric Acid, Ceteareth-25, Tetrasodium Pyrophosphate, Glycerin, Fil D55573/4. Care Supreme Conditioner: Water, Cetearyl Alcohol, Glycerin, Behentrimonium Chloride, Candelilla Wax, Amodimethicone, Cetyl Esters, Isopropyl Alcohol, Alcohol Denat, Lecithin, Tocopherol, Sodium Pca, Oleth-10, Ppg-5-Ceteth-20, Ethylhexyl Salicylate, Trideceth-6, Chlorhexidine Dihydro-Chloride, Limonene, Camelina Sativa Oil/Camelina Sativa Seed Oil, Linalool, Benzyl Alcohol, Benzyl Benzoate, Phosphoric Acid, Fragrance, Geraniol, Disodium Cocoamphodipropionate, Cetrimonium Chloride, Butylphenyl Methyl-Propional, Citronellol, Hexyl Cinnamal, Mayl Cinnamal, Fil D15854/4.

    Directions: 

    Instructions: Usage Advisory/Safety Warnings: Important: Hair color can cause an allergic reaction which, in certain rare cases, can be severe. Therefore, you must follow these precautions: Do not use if: You have already had a reaction to a hair color product; You have a sensitive, itchy or damaged scalp; If you have a tattoo, the risks of allergic reaction may be increased; Perform a skin allergy test 48 hours before each use of this product (see the insert). Remember to buy your product two (2) days ahead of time. Avoid contact of this product with eyes And skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing or perming before coloring. Keep out of the reach of children. Do not apply on children. Caution: This product contains Ingredients which may cause skin irritation on certain individuals And a preliminary test according to accompanying direction should first be made. This product must not be used for dyeing the eyelashes or eyebrows, to do so may cause blindness. Warning: Flammable. Avoid fire, flame, And heat during application And until hair is fully dry. Contents under pressure. Do not puncture or incinerate. Do not store at temperatures above 120f. Keep out of the reach of children. Use only as directed.

    Explore this item

    Specifications

    Gender: Women
    Capacity: 1 kit
    Size: 1 kit
    Form: MOUSSE
    Manufacturer Part Number: K1333601
    Container Type: Box
    Model: K1333601
    Brand: L'Oreal
    Features: No
    Assembled Product Dimensions (L x W x H): 2.17 x 3.94 x 6.50 Inches
    Show

    Comparison Table

    Brand Image
    FORM
    FORM
    GRAY COVERAGE
    GRAY COVERAGE
    PERMANENCY
    PERMANENCY
    COLOR RESULT
    COLOR RESULT
    CHOOSE THIS BRAND FOR:
    CHOOSE THIS BRAND FOR:
    Superior Preference
     
    Liquid Gel
    Liquid Gel
    Blends away grey
    Blends away grey
    Permanent
    Permanent
    Luminous color that shines from every strand
    Luminous color that shines from every strand
    Fade-defying color and shine
    Fade-defying color and shine
    Féria
     
    Liquid Gel
    Liquid Gel
    Not Recommended
    Not Recommended
    Permanent
    Permanent
    Multi-faceted, shimmering color with 3X highlights
    Multi-faceted, shimmering color with 3X highlights
    Bold, fashion-inspired looks
    Bold, fashion-inspired looks
    Excellence Crème
     
    Crème
    Crème
    100% coverage even on stubborn grays
    100% coverage even on stubborn grays
    Permanent
    Permanent
    Rich, uniform color
    Rich, uniform color
    Maxmium gray coverage
    Maxmium gray coverage
    Age Perfect
     
    Crème
    Crème
    Permanent
    Permanent
    Layered tones, skin-flattering color
    Layered tones, skin-flattering color
    Specifically Designed For Mature hair
    Specifically Designed For Mature hair
    Show

    Customer Reviews

    Customer Reviews | 559 reviews | 2 out of 5

    2.0 stars

    559 reviews | 2 out of 5

    2.0 stars

    559 reviews | 2 out of 5

    22%
    Would recommend to a friend
    5 stars
    94
    4 stars
    28
    3 stars
    12
    2 stars
    55
    1 stars
    370
    1-5 of 559 total reviews
    22%
    Would recommend to a friend

    Age

    Gender

    Color so WRONG!!
    1/12/2017

    Customer review by Crl1963

    1.0 stars 1/12/2017 by Crl1963
    by Crl1963

    I used color number 830, which is a medium golden blonde. My natural color is blonde, but I'm not a fan of the exact shade so I typically go lighter in the spring/summer, then go with a golden blonde in the fall/winter. I used 830 on my already light blonde hair, last colored in October, and it turned my hair a light golden BROWN! I called customer service and am being sent coupons ( for use on any Loreal haircolor). The rep speculated my hair turned brown because I did a full head application instead of a root touch up when my hair was previously colored. I didn't argue, but this theory is ridiculous. Number one, I was applying a different shade so why would I do a root touch up only with a totally different shade??? Number two, my hair was colored LIGHTER over 2 months ago. The box specifies you should not use that color if you have warm tones or have previously colored with a darker shade....neither of which applied to me. I am including a pic collage to show previous, what the box displays my result should have been and what I ended up with. I am the light BLONDE on the right in the first pic. The second pic depicts the boxes notation of my expected result. The bottom 2 pics show my results. The worst part is that there actually are streaks of a somewhat medium golden blonde in the top, but my hair actually gets darker as the length goes down. I am very disappointed with the results of this color which is a shame as I was really impressed with the mousse application. Easy application and no drips doesn't really matter if the color turns out hideous though, huh? I will never use this product again. I will add I have used other Korean hair coloring products previously with satisfaction....but this mousse totally failed.

    Was this review helpful? (0) (0)
    Thank you! You have successfully submitted feedback for this review.
    Was this review helpful?
    Crl1963
    Would recommend to a friend? No
    Love Love this product
    6/20/2014

    Customer review by 5832

    5.0 stars 6/20/2014 by 5832
    by 5832

    So many bad reviews but I love this hair coloring system. Very easy to use and ended up with the most beautiful color. I have had so many compliments today on how nice my hair looks. I am a dishwater blonde normal and the color took very easily. I used the 1031 Light golden blonde and my hair turned out pretty blonde. Looks like silk and very shiny. I also have enough to use again

    Was this review helpful? (63) (5)
    Thank you! You have successfully submitted feedback for this review.
    Was this review helpful?
    5832
    Would recommend to a friend? Yes
    One of the worst performing hair dyes!
    11/17/2016

    Customer review by Michio

    1.0 stars 11/17/2016 by Michio
    by Michio

    Doesn't work. I should have listened to the other reviews about how poor this Superior Preference Mousse Absolue works. I used the whole bottle of #400 Pure Dark Brown on my black hair (about 20% gray) and it didn't color even color the gray roots or much of the rest of my hair. I actually left it on longer, for 50 minutes to give it a chance. My daughter helped me to apply, so she didn't miss any spots and made sure to especially get the gray roots. And I tried to give it more time so I waited one more day to wash (color safe shampoo each time), but the color still washed out in less than a week. I've tried over L'oreal hair dyes and have been generally pretty satisfied with the results. But this Superior Preference Mousse does NOT work and is really expensive, total waste of money. If you want to try a mousse that works, try the other L'oreal dye Sublime Mousse. I leave the Sublime mousse on a little longer and it actually works and does cover my gray strands and roots.

    Comment from - 11/18/2016

    Hi! We are sorry to hear this and would love to help! We know how disappointing it can be to look forward to a new application of color only to find that your results are not what you expected. There could be many reasons why your color results are different from what you had hoped. Please call us @ 888.448.9617 M-F 9am-7pm EST and give the reference number 01778630. We look forward to making this right!

    Michio
    So Cal
    Would recommend to a friend? No
    Gender:Female
    Best ever!
    10/10/2016

    Customer review by Lvmyhair

    5.0 stars 10/10/2016 by Lvmyhair
    by Lvmyhair

    I have been using this product since it came out a few years ago. I have waist length hair so I have to use a good product that won't damage it. Too much time and money to go to a salon with hair this long. I love this product! My hair is in better condition after I use it that before. It is soft and shiny. I get comments from strangers all the time. Sitting in a Dr's office last year and an elderly woman said my hair was 'stunning' as asked if she could touch it. That was a first! I have followed the directions and have not had any problems. You HAVE to saturate your gray roots girls or it won't cover. It's a mouse, not a liquid. I also leave it on an extra 10 minutes. I was hesitant at first to do this as I didn't want damage, but found this worked best. I have hardly any come out in the rinse because it absorbed into my hair. Amazing stuff! I use between 2 to 3 boxes of 530 due to my long hair. See it on clearance now, is it being discontinued? Please say no!!

    Lvmyhair
    , USA
    Would recommend to a friend? Yes
    Gender:Female
    Eye color:Blue
    Very poor coverage
    1/7/2017

    Customer review by dvh1

    1.0 stars 1/7/2017 by dvh1
    by dvh1

    Did not cover grey hair even a little bit. Very disappointed. Would love for it to have worked since it was such easy application.

    Was this review helpful? (0) (0)
    Thank you! You have successfully submitted feedback for this review.
    Was this review helpful?
    dvh1
    Would recommend to a friend? No
    1-5 of 559 total reviews See all
    1-5 of 559 reviews

    Customer Reviews | 559 reviews | 2 out of 5

    Customer Reviews

    Was this review helpful?
    Was this review helpful?

    Customer Q&A

    Back
    Questions & Answers 5 questions
    1-3 of 5 questions

    Ask a question

    If you would like to share feedback with us about pricing, delivery or other customer service issues, please contact customer service directly.


    Q&A tips and guidelines

    Q&A Exchange Guidelines

    When writing your question or answer, please follow these guidelines:

    • Do: Make sure your question is directly related to the product
    • Do: Be specific and provide as many details as possible
    • Do: Include the model number (if applicable)
    • Do: Write your question in English
    • Do Not: Include personal information (such as your full name)
    • All submitted questions and answers are subject to the terms set forth in our Terms and Conditions

    We reserve the right not to post your question or answer if it contains any of the following:

    • Any information not related to the actual merchandise or topic
    • Obscenities, discriminatory language or other language not suitable for a public forum
    • Advertisements or “spam” content
    • Email addresses, physical addresses or other forms of contact information
    • Critical or spiteful comments on other questions or answers posted on the page or their authors
    • Any imagery that demonstrates incorrect use of the merchandise
    • Anything that Walmart deems to be inappropriate, at Walmart's discretion

    Provide as many details as possible, including the model number (if applicable).

    Remember: Don’t include personal information (such as your full name).


    Preview Question

    Thank you.

    Questions will be checked against our question guidelines and posted within five to seven business days.

    1-3 of 5 questions See all
    1-3 of 5 questions
    Customers also viewed these products

    Policies & Plans

    See any care plans, options and policies that may be associated with this product.

    Warranty Plan

    Walmart Product Care Plans
    A limited product warranty is included free for most items. With an optional Walmart Care Plan you can enhance the manufacturer's coverage from the date of purchase. Walmart Product Care Plans cover 100% of the cost for repair or replacement, including shipping charges for the exchange.

    We'll show you Care Plan options and pricing at checkout if applicable, or go to www.walmart.com/careplans for more information.

    Product warranty:  

    See details

    Warranty Information: 

    Did you buy this in a Walmart store?  Get a warranty for it here.

    Gifting plans

    Gift options are not available for this item.

    Pricing policy

    About our prices
    We’re committed to providing low prices every day, on everything. So if you find a current lower price from an online retailer on an identical, in-stock product, tell us and we’ll match it. See more details at Online Price Match.

    Returns

    Returns are easy at Walmart
    Not happy with a purchase? No problem. We've made returning items as easy as possible. And, most purchases can be returned for free. Learn more about our Returns Policy.