I have been using Ivory soap since I was a teenager and that has been close to 20 years. I have to admit that I do remember the scent of this soap being much nicer 20 years ago the way I would describe it is it had more a classic Ivory smell. Over the years this soap seems to have added a slight perfume fragrance to their soap. Whatever the scent is it does not irritate my skin and it is light enough for my nasal allergies where it does not cause a problem. It is kind of strange sometimes I will buy a batch and it smells more of classic Ivory and then other purchases I can detect a hint of perfumey fragrance. Whatever the batch this soap cleans me up really well and I love washing my hands with this soap because it does not leave a annoying scent behind. I hate deodorant soaps and I really hate soaps with lotion in them.