Equity by La Crosse 70904 Digital Cube Alarm Clock with On-Demand Backlight

Walmart # 550292223

Equity by La Crosse 70904 Digital Cube Alarm Clock with On-Demand Backlight

Walmart # 550292223
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Product highlights

  • Displays time, date and alarm time
  • Assorted trendy colors in Pink, Green, Purple, or Blue with an identical colored LED backlight
  • On-demand backlight for nighttime viewing 
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    Keep track of time with the Equity by La Crosse Digital Cube LCD Alarm Clock. It features a sleek, streamlined design that includes a neon rubber case with an on-demand, identical color backlight. This fun, silicone cube Equity by La Crosse alarm clock is easy to set and equipped with a convenient snooze button on top. The current time, month and day as well as alarm time are displayed on the front. This uniquely styled gadget requires a pair of AA batteries (not included) and comes backed by a two-year manufacturer's warranty. A range of color choices are available.

    About This Item

  • Displays time, date and alarm time
  • Assorted trendy colors in Pink, Green, Purple, or Blue with an identical colored LED backlight
  • On-demand backlight for nighttime viewing 
  • Features
    Digital, Neon, Snooze, Alarm
    Equity by La Crosse
    Accessories Included
    Not Available
    Display Technology
    Age Group
    Adult, Child, Teen
    Power Type
    Assembled Product Weight
    0.3 lb
    Assembled Product Dimensions (L x W x H)
    3.25 x 2.50 x 3.25 Inches
    Customer Reviews
    3.9 out of 5 Stars
    5 stars
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    1 stars
    1-10 of 91 reviews


    I should have read the details. This clock is super small, like 3 x 3. The face can light up when you push the button on top, but it doesn't stay on. If you like a dark room with no light coming from your clock, this item is for you. This clock can only be read in a room with good lighting. The clock keeps perfect time. Hard to read words indicating what buttons do what on backside.

    Love it

    It's just what I wanted. Not to mention it's sooo adorable! Works good not extremely happy about the battery powered but so far it's lasted about 3 weeks didn't have to change the bat yet! Soo very pleased!

    Unique and Rugged Cube Clock

    Ahh the small silicone cube! For several years now my daughter has owned the green one of these. It's stylish and durable and AAs last a long time in it; well over a year. Cube is small but the print is large, showcasing Time/Date/Alarm. The backlight comes on with top round button and it's as vivid as the pic portrays. What you see in pics is a removable sleeve on top of plastic cube. We have purposely dropped ours from 4-5ft height in the sleeve multiple times, and all's been good. I got on to purchase pink for gf. I recommend this clock.


    We bought the purple clock and it's just great. The front lights up "pink" when you push the snooze/light button on top. The alarm is NOT obnoxious, so you don't wake up in a bad mood. :) It's a good little clock. I hope it has a long-lasting life.


    I was looking for a new alarm clock and found this one at my local store. I think it is very cute and loved all the colors. I got a purple one. The light is not very bright and it only lasts a couple of seconds, which is nice when checking the time at night. The alarm is not too loud which is good for me. The setup was very easy. Very happy with my purchase!

    Exactly what I needed....

    This little guy is great! I was looking for a reasonably priced cordless, and was happy to find one in my favorite color...green!(The face lights up in green, too.) I also don't worry so much about dropping this, either, since it's a nice soft surface. I especially liked the ascending alarm...which I didn't expect on a cute one at this price! We also bought these in pink and blue for 2 of my girls. If there was another blue, hubby would've grabbed it, too! Fairly simple to use....very happy with our purchase!

    It does what it's supposed to...

    I bought 3 different colors for my boys. The markings on the back are hard to read, otherwise the set up is straight forward. The colored backlight is triggered by the snooze button on top. The alarm is turned on/off by a switch on the back. It is an ascending alarm (gets louder the longer it is on). The face of the clock does not light up at night--you must hit the snooze button to trigger the light in order to see the time. Also, you must be eye-level-ish to see the time. But it does wake up my boys in the morning.

    Great little clock

    Great little clock! 4 inch by 4 inch cube . Pink one lights purple, purple lights pinks. simple easy to use and can carry it around.

    Awesome Kid Clock!

    I bought two of these cube alarm clocks for my boys ages 13, 11, and 7. They really love the colors of them and the alarm makes a cute chirping sound every morning when they wake up to get ready for school. We love that they are battery operated only! Although being an adult, you may not want such a limited clock for yourself, but it is great for kids! Just what we were looking for!!

    Nice for price

    Clock is cute. Great for children. MUCH smaller than I thought but for the price that's to be expected. Batteries included. Alarm is not terribly loud.. pro or con depends on your needs.
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