I bought this item specifically for a reason not intended for how it's publicized. I am a wet shaver and shave the old-fashioned way with a brush, soap and a Mug. I like my shave cream to be warm just like it used to be in the barbershop years ago. It also helps soften my beard and prepare my face for the straight razors I use to shave with. I set my mug with the soap on the warmer, and after it heats up I stir it with my brush and it creates the most wonderful feeling shave soap ever. Thanks for selling this at such a great value. I recommend it to all of my friends and to all of the wet shavers in the community who see this.
P.S. Just be careful, don't leave your brush with the bristles facing the bottom of the cup as you could scorch them. Also it's good to add a few drops of water in between lathers, to keep your cup from overheating and cracking.