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Electrode, Comp-701350622, DC-prod-dfw7, ENV-prod-a, PROF-PROD, VER-19.1.31, SHA-771c9ce79737366b1d5f53d21cad4086bf722e21, CID-e8cb9af5-723-16e5dd06e56e84, Generated: Tue, 12 Nov 2019 04:12:51 GMT

Barbie's Queer Accessories - eBook

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<p>She’s skinny, white, and blond. She’s Barbie—an icon of femininity to generations of American girls. She’s also multiethnic and straight—or so says Mattel, Barbie’s manufacturer. But, as <em>Barbie’s Queer Accessories</em> demonstrates, many girls do things with Barbie never seen in any commercial. Erica Rand looks at the corporate marketing strategies used to create Barbie’s versatile (She’s a rapper! She’s an astronaut! She’s a bride!) but nonetheless premolded and still predominantly white image. Rand weighs the values Mattel seeks to embody in Barbie—evident, for example, in her improbably thin waist and her heterosexual partner—against the naked, dyked out, transgendered, and trashed versions favored by many juvenile owners and adult collectors of the doll.<br />Rand begins by focusing on the production and marketing of Barbie, starting in 1959, including Mattel’s numerous tie-ins and spin-offs. These variations, which include the much-promoted multiethnic Barbies and the controversial Earring Magic Ken, helped make the doll one of the most profitable toys on the market. In lively chapters based on extensive interviews, the author discusses adult testimony from both Barbie &quot;survivors&quot; and enthusiasts and explores how memories of the doll fit into women’s lives. Finally, Rand looks at cultural reappropriations of Barbie by artists, collectors, and especially lesbians and gay men, and considers resistance to Barbie as a form of social and political activism.<br />Illustrated with photographs of various interpretations and alterations of Barbie, this book encompasses both Barbie glorification and abjection as it testifies to the irrefutably compelling qualities of this bestselling toy. Anyone who has played with Barbie—or, more importantly, thought or worried about playing with Barbie—will find this book fascinating.</p>

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She’s skinny, white, and blond. She’s Barbie—an icon of femininity to generations of American girls. She’s also multiethnic and straight—or so says Mattel, Barbie’s manufacturer. But, as Barbie’s Queer Accessories demonstrates, many girls do things with Barbie never seen in any commercial. Erica Rand looks at the corporate marketing strategies used to create Barbie’s versatile (She’s a rapper! She’s an astronaut! She’s a bride!) but nonetheless premolded and still predominantly white image. Rand weighs the values Mattel seeks to embody in Barbie—evident, for example, in her improbably thin waist and her heterosexual partner—against the naked, dyked out, transgendered, and trashed versions favored by many juvenile owners and adult collectors of the doll.
Rand begins by focusing on the production and marketing of Barbie, starting in 1959, including Mattel’s numerous tie-ins and spin-offs. These variations, which include the much-promoted multiethnic Barbies and the controversial Earring Magic Ken, helped make the doll one of the most profitable toys on the market. In lively chapters based on extensive interviews, the author discusses adult testimony from both Barbie "survivors" and enthusiasts and explores how memories of the doll fit into women’s lives. Finally, Rand looks at cultural reappropriations of Barbie by artists, collectors, and especially lesbians and gay men, and considers resistance to Barbie as a form of social and political activism.
Illustrated with photographs of various interpretations and alterations of Barbie, this book encompasses both Barbie glorification and abjection as it testifies to the irrefutably compelling qualities of this bestselling toy. Anyone who has played with Barbie—or, more importantly, thought or worried about playing with Barbie—will find this book fascinating.

Barbie's Queer Accessories - eBook

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Read This On
Desktop,Ereader,Android,IOS,Windows
Is Downloadable Content Available
Y
Digital Reader Format
Epub (Yes)
Language
en
Series Title
Series Q
Publisher
Kobo
Author
Erica Rand
ISBN-13
9780822399247
ISBN-10
0822399245

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This books provocativ...

This book's provocative title promises a lot more than it delivers. Ostensibly a gathering of alternative play uses of Barbie, primarily from the sexual counterculture, the first half of the book is merely a history of the Barbie phenomenon through a feminist prism; this is far from new territory. The second half of the book comes closer to following the book's stated premise, but it also contains too much authorial voice, disintegrating at times to a kind of Facebook page from hell wherein the author overshares her tastes in television and music as well as bewailing the public's inability to grasp the gravity of her Barbie research and criticizing her own unwillingness to follow her evidence where she suspects that it leads. She also openly, and inappropriately for scholarship, advocates for enacting her socio-political agenda. Depending on your point of view, it's either very easy or very difficult to draw conclusions from her narrators; there are few real patterns to what they tell her, unless that they are usually ambivalent, ambiguous, and meandering. This book is clearly written, especially by sociology standards, short, and entertaining, and those merits are not to be scorned. However, a university press shouldn't be too proud of having issued this mishmash under its imprint.

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Electrode, Comp-283036181, DC-prod-dfw8, ENV-prod-a, PROF-PROD, VER-30.0.3, SHA-fe0221a6ef49da0ab2505dfeca6fe7a05293b900, CID-14b5124b-d0a-16e5dd7acd5906, Generated: Tue, 12 Nov 2019 04:20:46 GMT