This book is truly inspiring!. Most people would look at this book and think nahh, another business book, but you are so wrong, it's so much more than that!!. Its a hearwrenching story of just an average everyday woman, working from nothing to get to where she is today. It shows the personal struggles of everyday life, battles with an ex, and struggles on the business end. It is inspirational and makes a peraon want to get motivated and go out there to get what they want. Its truly an awesome read, and I personally highly recommend this book to ANYONE!!. You won't be disappointed and you will want to share with others!.
About This Item
New Plymouth, Idaho. Population 1536. It doesn't look like much from Rural Route 30, but it was here, in this quiet town, that Jessi Roberts created something unexpected: the kind of life she always wanted and a multi-million dollar, for rural/by rural business empire.
The business is Cheekys, which started with 6 purses and a tanning bed. Now in her book, Jessi shows how she grew one small store hurdle-by-hurdle into a national clothing and accessories brand with a 1.5 million strong community. Best of all, she did it by standing tall for her values: always be kind, lift up the next gal, and treat employees and customers like family.
A personal story filled with life and business tips, BACKROADS BOSS LADY is about embracing your passion even when others don't see value in it--or you--and about putting food on the table and believing in yourself. Brimming with authenticity, it gives the warts-and-all, love-it-despite-it skinny on rural life, community, and contentment without compromise.
Grand Central Publishing
|Number of Pages|
Backroads Boss Lady
|Assembled Product Dimensions (L x W x H)|
8.60 x 5.75 x 1.25 Inches
Customer reviews & ratings
What an inspiring, heartfelt, down to Earth book!!
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