|Publisher:||Penguin Group USA|
|Publish Date:||Jan 2010|
|Number of Pages:||244|
|Shipping Weight (in pounds):||1.0|
|Product in Inches (L x W x H):||6.0 x 9.0 x 0.75|
Bestselling business book author, entrepreneur, and speaker Seth Godin was born on July 10, 1960. He graduated from Tufts University in 1982 and earned an MBA in marketing from Stanford Business School. Godin worked as a brand manager for Spinnaker Software and founded his own book packaging business, followed by the online marketing company Yoyodyne. He was a vice president of direct marketing for Yahoo, and in 2006 he launched the popular community website Squidoo.
|The New World of Work||p. 7|
|Thinking About Your Choice||p. 28|
|Indoctrination: How We Got Here||p. 39|
|Becoming the Linchpin||p. 49|
|Is It Possible to Do Hard Work in a Cubicle?||p. 80|
|The Resistance||p. 101|
|The Powerful Culture of Gifts||p. 150|
|There Is No Map||p. 174|
|Making the Choice||p. 189|
|The Culture of Connection||p. 210|
|The Seven Abilities of the Linchpin||p. 218|
|When It Doesn't Work||p. 225|
In these difficult times, what does it take for an employee-or a manager, or a CEO-to be truly indispensable to an organization? Here, Godin (www.-sethgodin.com), author of the BusinessWeek best seller The Dip (2007), lays out a plan to help readers/listeners navigate their own route toward greatness, instructing them on how to make more meaningful contributions and forge stronger connections both at work and in their personal lives. No matter if you are in the production line or in the front office, Godin believes you can improve your position by assuming the indispensable role of "linchpin" within your organization. Godin himself reads, passionate but occasionally strident as he makes his case. For business, personal motivation, and self-help collections.
-J. Sara Paulk, Fitzgerald-Ben Hill Cty. Lib., GA
(c) Copyright 2010. Library Journals LLC, a wholly owned subsidiary of Media Source, Inc. No redistribution permitted.
In bestsellers such as Purple Cow and Tribes, Seth Godin taught readers how to make remarkable products and spread powerful ideas. But this book is different. It's about you - your choices, your future, and your potential to make a huge difference in whatever field you choose.
There used to be two teams in every workplace: management and labor. Now there's a third team, the linchpins. These people invent, lead (regardless of title), connect others, make things happen, and create order out of chaos. They figure out what to do when there's no rule book. They delight and challenge their customers and peers. They love their work, pour their best selves into it, and turn each day into a kind of art.
Linchpins are the essential building blocks of great organizations. Like the small piece of hardware that keeps a wheel from falling off its axle, they may not be famous but they're indispensable. And in today's world, they get the best jobs and the most freedom.
Have you ever found a shortcut that others missed? Seen a new way to resolve a conflict? Made a connection with someone others couldn't reach? Even once? Then you have what it takes to become indispensable, by overcoming the resistance that holds people back. Linchpin will show you how to join the likes of...
*Keith Johnson, who scours flea markets across the country to fill Anthropologie stores with unique pieces.
*Marissa Mayer, who keeps Google focused on the things that really matter.
*Jason Zimdars, a graphic designer who got his dream job at 37signals without a résumé.
*David, who works at Dean and Deluca coffeeshop in New York. He sees every customer interaction as a chance to give a gift and is cherished in return.
As Godin writes, "Every day I meet people who have so much to give but have been bullied enough or frightened enough to hold it back. It's time to stop complying with the system and draw your own map. You have brilliance in you, your contribution is essential, and the art you create is precious. Only you can do it, and you must".
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