L'Oreal Paris Feria Power Reds Permanent Haircolour Gel, R57 Intense Medium Auburn

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L'Oreal Paris Feria Power Reds Permanent Haircolour Gel, R57 Intense Medium Auburn

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Item Description

L'Oreal Paris Feria Power Reds Permanent Haircolour Gel offers multi-faceted, shimmering color. Inspired by cutting-edge fashion, Feria's prismatic color spectrum is custom blended by master colorists to make every shade shimmer with 3x highlights. An advanced shimmer-boost hydrating conditioner conditions week after week. In addition, an aromatic scent makes for a pleasant coloring experience. Get the color that suits your style when you use this R57 intense medium auburn haircolor gel. It is easy to use and provides beautiful results.

L'Oreal Paris Feria Power Reds Permanent Haircolour Gel:
  • Pure, shimmering shades with 3x highlights
  • Gentle, deep-conditioning formula
  • Won't wreck or ravage hair
  • Provides proven, beautiful results
  • No appointment needed
  • Salon treated hair at home
  • This L'Oreal Paris hair colour gel is easy to use
  • Comes with hydrating conditioner to lock in the color and provide added moisture to your hair
  • The gel gives the hair a shimmer affect that shines in the sun and makes the hair look highlighted

From the Manufacturer


Multi Pack Indicator: No
Battery Type: Does Not Contain a Battery
Model No.: K1344300
Shipping Weight (in pounds): 0.55
Product in Inches (L x W x H): 2.75 x 3.5 x 6.5
Walmart No.: 550893193

Customer Product Reviews

Rated 3.2 out of 5★ by 811reviewers.
Rated 5 out of 5★ by Best red on the market This red was recommended to me by a friend from Australia, and it truly is the only natural looking red on the market. We're both redheads that have had our colour fade over the years, and 74 is the only colour that keeps our natural look. If you want to look like a born ginger, go for this.**Also, there was talk of this colour being discontinued, which would be a crime against gingers. Please don't scare us like that again! 01/04/2013
Rated 5 out of 5★ by great color I used to use this shade a while back (still use Feria, just not this shade) when I wanted a light/medium strawberry blonde. I loved it and got tons of compliments, you wouldn't believe it. I wasnt even sure what color I wanted to dye my hair when I used this, I just knew that I was bored and had never dyed my hair before, and this particular shade caught my eye. Well, it was a great purchase! I can safely say the color was up there with salon color jobs that ran me into the hundreds. 01/13/2013
Rated 2 out of 5★ by White hair now blue :( Bought this hair color to cover my grown out color. I was trying to cover my gray/white grow out. The color is black but the color that covered the gray/white hair is blue/purple. It is noticeable and I work in a place where blue/purple hair is taboo. I now have to pay someone to fix it. I assumed black, meant black hair color. The box should say black with gray coverage blue. 01/24/2013
Rated 5 out of 5★ by LOVE LOVE LOVE THIS SHADE!!! After searching and buying so many colors over the year, I finally found the color I truly LOVE. This red stays longer and truer on my hair than any other brand. 01/28/2013
Rated 1 out of 5★ by Nothing like the what is shown on the box I was looking for a black dye with something a little different in it. This looked to be what I wanted-black with a hint of violet. As soon as I put the dye on, it turned a pink color. I thought it would change as it set. After I rinsed my hair and dried it, my hair was a bright magenta color! My original hair color was a dark brown. It shows on the box that if you have dark brown hair, the dye will make it black with a slight violet hue. I am extremely unhappy, to say the least. 02/13/2012
Rated 5 out of 5★ by FINALLY, a product that makes me feel "worth it!" I tried for many years to find a hair color fiery enough to fit my personality. Sadly, every brand I tried left me feeling lackluster. Imagine my joy when I happened upon L'OrĂ©al's FĂ©ria Ruby Rush. The color was easy to mix, easy to apply, and had the added bonus of a fantastic conditioner that left my hair feeling sleek and healthy! I've finally found that gorgeous, brilliant red bold enough to match my attitude! Thank you L'OrĂ©al for giving me the fiery color I was always meant to have! :) 03/08/2012
Rated 5 out of 5★ by Color is perfect! The color has been perfect. If I can not find this shade, what should I buy? The color has been hard to find!!! 07/28/2010
Rated 5 out of 5★ by VERY blue black! If you don't want a VERY blue black dye, choose something else. I used this over my brown and bleached blonde hair, and the bleached parts were blue, while the brown parts were a very blueish black. It's super shiny, and I love it love it love it! Not for everyone, but if the type of color you're aiming for, its awesome! 09/17/2010
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