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Book Information
The following content was provided by the publisher.
In his bestselling book, Cialdini, former salesperson, fundraiser, and advertiser, examines the science and practice of compliance. Widely used in classes, this eagerly awaited revision includes updated coverage of popular culture and new technology and more on how compliance principles work in other cultures.
Specifications
| Author: | Cialdini, Robert B. |
| Publisher: | Pearson P T R |
| Publish Date: | Aug 2008 |
| ISBN-13: | 9780205609994 |
| ISBN-10: | 0205609996 |
| Format: | Paperback |
| Number of Pages: | 260 |
| Shipping Weight (in pounds): | 0.81 |
| Product in Inches (L x W x H): | 6.08 x 0.56 x 8.98 |
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