Broken Windows, Broken Business: How the Smallest Remedies Reap the Biggest Rewards

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Paperback, Warner Business, 2006, ISBN# 0446698482
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Paperback, Warner Business, 2006, ISBN# 0446698482

About this item

Important Made in USA Origin Disclaimer: For certain items sold by Walmart on Walmart.com, the displayed country of origin information may not be accurate or consistent with manufacturer information. For updated, accurate country of origin data, it is recommended that you rely on product packaging or manufacturer information.

Paperback, Warner Business, 2006, ISBN# 0446698482

Once every few years a book comes along with an insight so penetrating, so powerful - and so simply, demonstrably true -that it instantly changes the way we think and do business. Such a book is Broken Windows, Broken Business, a breakthrough in management theory that can alter the destiny of countless companies striving to stay ahead of their competition. "In this vital work, author Michael Levine offers compelling evidence that problems in business, large and small, typically stem from inattention to tiny details. Social psychologists and criminologists agree that if a window in a building is broken and left unrepaired, soon thereafter the rest of the windows will be broken - and the perception will build that crime in that neighborhood is out of control. The same principle applies to business." "Drawing on real-world corporate examples, from JetBlue's decision to give fliers what they really want - leather seats, personal televisions, online ticketing - to Google's customer-based strategy for breaking out of the pack of Internet search engines, to business-to-business firms' successes and failures, Levine proves again and again how constant vigilance and an obsession with detail can make or break a business or a brand." "With tips and advice on changing any business to one that dots its i's, crosses its t's, and attracts more clients, Broken Windows, Broken Business goes straight to the heart of what makes all enterprises successful - the little things that mean a lot."--BOOK JACKET.

Specifications

Number of Pages: 170
Number in Series: 1
Original Languages: English
Author: Levine, Michael
Street Date: -62135769600000
Book Format: Paperback
Publisher: Grand Central Pub
Publication Date: November, 2006
ISBN-13: 9780446698481
Digital Video Formats: Paperback
Assembled Product Dimensions (L x W x H): 5.25 x 8.25 x 0.50 Inches
ISBN-10: 0446698482
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