A Framework for Marketing Management

  • Share this:
Share with a friend
Sign into your email account to send this page to a friend:
Outlook or Apple Mail
or other default program

Save $25 when you open a Walmart® Credit Card and spend $75 today.*

*Offer subject to credit approval
Learn More
or Apply Now

Advertisement
  • Browse Related Products
  •  
Advertisement

A Framework for Marketing Management

Format:  Paperback,

332 pages

Publisher: Pearson College Div

Publish Date: Feb 2011

ISBN-13: 9780132539302

ISBN-10: 0132539306

Buy from Walmart

Shipping & Pickup
Online
$138.99

In stock for:

  • Store information not available.

 Buy from Marketplace

Shipping & Additional Information

Book Information

The following content was provided by the publisher.
"Framework for Marketing Management" is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but the want the flexibility to add outside cases, simulations, or projects.

Specifications

Publisher: Pearson College Div
Publish Date: Feb 2011
ISBN-13: 9780132539302
ISBN-10: 0132539306
Format: Paperback
Number of Pages: 332
Shipping Weight (in pounds): 1.05
Product in Inches (L x W x H): 7.5 x 9.0 x 0.5

Customer Product Reviews

 

Gifting Plans

Financing Offers

Make the most of your shopping experience with the Walmart® MasterCard® or Walmart Credit Card.

Save $25 when you open a Walmart® Credit Card and spend $75 today.*

*Offer subject to credit approval

Learn More or Apply Now