Ideaspotting: How to Find Your Next Great Idea

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Ideaspotting: How to Find Your Next Great Idea

Format:  Paperback,

256 pages

Publisher: F & W Media Inc

Publish Date: Apr 2006

ISBN-13: 9781581808001

ISBN-10: 1581808003

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The following content was provided by the publisher.
The next big idea is out there--You just have to know how to spot it

Creativity is crucial to business and design success. How do you unleash bursts of creativity, increase occurrences of spontaneity and ultimately find great ideas? Through anecdotes, interviews, quotes, tips, creative exercises and success stories from the biggest corporations in the country, author Sam Harrison shows you how to think outside the box--then throw away the box for good. You'll be encouraged to: Listen and observeStep outside your daily routineExplore through travelFind ideas in natureBreak out of rutsLearn from mistakesGet past the surfaceConnect existing ideas Busy professionals CAN learn how to peek under the mundane to find the magical, to find insights rather than information, and to learn what makes their clients laugh, cry, scream--and ultimately buy.

Specifications

Author:
Publisher: F & W Media Inc
Publish Date: Apr 2006
ISBN-13: 9781581808001
ISBN-10: 1581808003
Format: Paperback
Number of Pages: 256
Shipping Weight (in pounds): 0.59
Product in Inches (L x W x H): 6.48 x 0.73 x 7.14

Book description

The next big idea is out there—You just have to know how to spot it

Creativity is crucial to business and design success. How do you unleash bursts of creativity, increase occurrences of spontaneity and ultimately find great ideas? Through anecdotes, interviews, quotes, tips, creative exercises and success stories from the biggest corporations in the country, author Sam Harrison shows you how to think outside the box—then throw away the box for good. You'll be encouraged to:

  • Listen and observe
  • Step outside your daily routine
  • Explore through travel
  • Find ideas in nature
  • Break out of ruts
  • Learn from mistakes
  • Get past the surface
  • Connect existing ideas
Busy professionals CAN learn how to peek under the mundane to find the magical, to find insights rather than information, and to learn what makes their clients laugh, cry, scream—and ultimately buy.

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