Your Marketing Sucks.

Walmart Gift Card
Put the fun of shopping in their hands with Walmart Gift Cards! Ship to Home or Send via email.

Your Marketing Sucks.

Format:  Paperback,

239 pages

Publisher: Random House Inc

Publish Date: Apr 2005

ISBN-13: 9781400081691

ISBN-10: 1400081696

Buy from Walmart

Shipping & Pickup
List Price: $14.00
You Save: $4.50 (32%)
Not Available at this time

  • Store information not available.

 Buy from Marketplace

Shipping & Additional Information

Book Information

The following content was provided by the publisher.
- Stop throwing thousand-dollar bills out the window and camouflaging spending as marketing-- demand that the money spent on marketing bring in more money in return.
- Cut through the myths that claim marketing is about advertising, public relations, or direct mail-- learn that it is about growing the revenue, profit, and valuation of the business.
- Fire your advertising agency if it even thinks about applying for a Clio or other creative award.
- Implement the marketing moratorium-- stop all marketing until you know how each component of your program justifies itself in dollars and cents.


Publisher: Random House Inc
Publish Date: Apr 2005
ISBN-13: 9781400081691
ISBN-10: 1400081696
Format: Paperback
Number of Pages: 239
Shipping Weight (in pounds): 0.39
Product in Inches (L x W x H): 5.64 x 0.55 x 7.9

Gifting Plans

Financing Offers

Make the most of your shopping experience with the Walmart® MasterCard® or Walmart Credit Card.

Save $25 when you open a Walmart® Credit Card and spend $75 today.

*Offer subject to credit approval

Learn More or Apply Now