Smarter, Faster, Cheaper: Non-Boring, Fluff-Free Strategies for Marketing and Promoting Your Business

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Hardcover, John Wiley & Sons Inc, 2010, ISBN13 9780470647929, ISBN10 0470647922

About this item

Save time and money in building, marketing and promoting your business

With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke.

"Smarter, Faster, Cheaper" gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques.Draws from author David Siteman Garland's extensive experiences as a successful entrepreneurBased on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and smallStrategies and ideas are easy to understand, digest, and immediately put to use

From learning when to skimp and when to splurge to mastering the art of online schmoozing, "Smarter, Faster, Cheaper" will save you time, money, and aggravation whether you're building your tenth business or your first.

About this item

Save time and money in building, marketing and promoting your business

With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke.

"Smarter, Faster, Cheaper" gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques.Draws from author David Siteman Garland's extensive experiences as a successful entrepreneurBased on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and smallStrategies and ideas are easy to understand, digest, and immediately put to use

From learning when to skimp and when to splurge to mastering the art of online schmoozing, "Smarter, Faster, Cheaper" will save you time, money, and aggravation whether you're building your tenth business or your first.

Specifications

Publisher: John Wiley & Sons Inc
Publish Date: Dec 2010
ISBN-13: 9780470647929
ISBN-10: 0470647922
Format: Hardcover
Number of Pages: 230
Shipping Weight (in pounds): 0.95
Product in Inches (L x W x H): 6.5 x 9.5 x 1.0
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