RSS Feeds

Get the Latest News and Information. Subscribe to RSS feeds from to learn about all the latest updates, including Rollbacks, clearance items, 97-Cent Shipping, and new music and movie releases.

Learn About RSS

Benefits of RSS
With RSS, you can find the latest deals and new products without searching around the website - you can even set it up to see the "headlines" in your reader before visiting the site.

RSS stands for Really Simple Syndication, and it is a tool that allows us to publish new information and updates that will be picked up by customers who subscribe to our RSS feeds.

Example: If you are interested in great electronics deals, you could subscribe to our Rollbacks feed for electronics. Then whenever we roll back the price of an item, it is automatically added to the feed and it will show up when you view the feed, or it can show up as a short headline in your RSS reader that will link to the appropriate page.

The different RSS feeds are listed to the right. The way you subscribe to these feeds depends on the RSS reader you're using, but may be as simple as a single click.

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Reading RSS Feeds
Before you can use RSS, you will need some way to view the RSS feeds. This capability may be built into your Web browser (if you have installed one of the latest browsers), your personal Web page (such as My Yahoo!) or you may need an RSS reader.

Here is a list of popular tools for reading RSS feeds. Please consult the documentation for these tools to learn how to use them to subscribe to and read RSS feeds.*

RSS-Enabled Browsers
Personal Web Pages
Windows RSS Readers
Mac RSS Readers
Linux RSS Readers
Outlook RSS Readers

* These applications and websites are not affiliated with, sponsored or maintained by, and are provided here as suggestions only. does not endorse any of these products and is not responsible for the content on the referenced websites or any damages or loss of data that may result from the use of these sites or the referenced applications.

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Subscribing to RSS Feeds
The RSS Feeds list on this page shows all of the feeds currently available on Links to these same feeds may be found in appropriate areas throughout the site. You can subscribe or unsubscribe to feeds at any time.

    For RSS-Enabled Browsers
    In general, clicking on one of the RSS links in the list will take you to the feed. From there, you may be able to subscribe to it as a "live bookmark" or "favorite," or you could copy the feed's address (or "URL") and paste it into your RSS reader or RSS-enabled Web page.

    For Non-Enabled Browsers
    For most browsers released prior to 2007, including Internet Explorer 6, you will need to copy the address (or "URL") for the feed without trying to open the feed. This can usually be done by right-clicking on the link and copying the link location (choose "Copy Shortcut" in Internet Explorer 6). You can then paste the address into your RSS reader or RSS-enabled Web page.

Please Note: The way you subscribe (or unsubscribe) to a feed depends on the browser, web page, or reader you are going to use. Please consult the documentation for your application to learn how to use it with RSS.

Privacy Notice: does not collect any personally identifiable information (PII) when you subscribe to RSS feeds; however, third parties may collect PII, so before downloading or using any third-party RSS reader, you should check their privacy policy.

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RSS Feeds for Affiliates
If you are a member of the Wal-Mart affiliate program, please visit the Affiliate RSS page. Back to Top

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